Decoding the “Contact Sales” Button Nov 21, 2025 Pavel Klachan Sometimes it happens that you’re looking for a solution, analyzing many websites and the information on them. After many hours, you find one that seems suitable, you want to know the price, and instead you see a “Contact Sales” button. Why do they do this? Why not just publish the prices on the website? If you have ever felt the frustration of this situation, know that you are not alone. But from a business perspective, the “Contact Sales” button is not a barrier, but rather a form of qualification and the start of the work. Especially for complex B2B products like a CDN, hiding the price is a deliberate and often logical choice. (...)